My-D Apparel - Fashion Lifestyle in Los Angeles

The Italian made retailer, My-D ( has been a favorite shop of mine for years. They have several shops in Italy and one on Melrose Avenue. Each month I get to shoot with the company all around Los Angeles. We have already done shoots Downtown, on Fairfax Ave and Melrose Ave. A few days ago we shot at the picturesque Paramount Ranch in Agoura Hills, California. It was a beautiful sunny day at the ranch. Our model, Sierra Swartz (  is a classic American beauty and she shined with the rustic ranch backdrop, rolling dusty hills and horses. The stunning Western backdrop allowed the perfectly tailored clothes to be put on display.